Appendix A

Appendix A

Sample Survey Questions  We compiled two different sets of questions below that were used in the 2024 Washington Local News Landscape Survey and the 2025 University of Minnesota Survey. 2024 Washington Local News Landscape Survey Hello, may I speak with...
Appendix A

Step 5

Establish Your Approach Based on your study’s purpose, conceptual definitions, geographic scope, and time period, you can determine which journalism employment research approach and corresponding methodology is most appropriate. Several approaches are outlined below,...
Appendix A

Introduction

Creating a Baseline Understanding of How to Measure Journalism Employment Journalism is in a state of crisis in many parts of the world, including in the United States, with implications for civic life and democratic governance. Academic institutions and nonprofit...
Appendix A

STEP 1

Specify Your Purpose and Unit(s) of Analysis As noted in the introduction, the various applications of journalism employment research — including, but not limited to, policy, philanthropy, academia, and/or newsroom practice — require varying levels of precision and...
Appendix A

Conclusion

Using a Layered Approach for a Holistic View of Journalism Employment This report presented past and present approaches for measuring local journalism employment, including the tradeoffs and limitations of each. It provided a snapshot of existing resources and...
Appendix A

Step 7

Test With Feedback and Share Your Findings After you have conducted your analysis, consider how you want to share the results to reach the audiences aligned with your research purpose. To ensure a robust analysis and comprehensive final product, consider a few...